Brand History Diamond Supply Co. started life as a small skateboard company back in 1998.
The company was started by Nick Tershay (AKA Nick Diamond) who was a Southern California based skateboarder and designer with a desire to combine his two passions.
The company now has a flagship store on the infamous Fairfax Avenue in downtown Los Angeles and there is a rumour that a new one maybe opening further up the coast in the San Fransisco area.
Having started at a very small scale the brand has made a big name for itself in streetwear by producing consistantly strong designs and having worked on some truly impressive collaborative projects. The biggest of these to date is the limited edition Nike Tiffnay Dunk, which was a major turning point for the brand.
As far as skate teams go Diamond Supply Co. has one of the strongest in the world, featuring names like Bob Burnquist, Kareem Campbell, Paul Rodriquez and Eric Koston.
Diamond Supply Co. tees have now become highly collectable with people paying big money for rare ones. At 5 Pointz we're very proud to bring a select line of the best Diamond Supply Co. have to offer.
Recent Diamond Supply Co News
For 2013, Diamond Supply Co have once again teamed up with fellow skate brand and streetwear giant HUF, for one of the best collaborations we've seen for a while.
The Diamond HUF collection combines the best of both brands, to create a really unique collection of products. Featuring a simple yet striking colourway of Diamond's signature Tiffany Blue and Black, and combining the Diamond shape with the HUF 'H' for the collaborative logo, the range has an incredibly strong look.
In terms of products, HUF brought their best headwear game for this collaboration. The 'Repeat Volley 5 Panel' caps feature a repeating pattern made up of the Diamond and 'H' logos, covering just the peak on one, and covering the entire cap on the other. Both are finished with the signature Box Logo patch stitched to the front. The highlight of the headwear selection, however, has to be the 'Metal H Strapback' cap, which features an embroidered Tiffany Blue diamond with a custom metal 'H' placed over the top, finished with a tonal repeating pattern to the underpeak and a premium leather strap adjuster to the back.
Tees are a big part of the range, with two 'Classic H' designs featuring the collaborative logo print to the front and on the back, as well as a 'Classic H Pocket' tee, which features a pocket covered in the signature repeating pattern that also appears on the 5 Panels. The cleverly named 'Diamond In The HUF' is a design that appears on two colours of t shirt and a pullover hoody, and features a shining diamond nestled in the middle of HUF branded crushed beer cans and cigarette butts.
We're really excited about the fact that we're one of only a few stores to carry the shoes in the range. Based on the HUF 'Choice', they've taken the shoe and applied some unique touches in the form of metal branding to the tongue and metal Diamond logo to the heel, Tiffany coloured 'H' to the side with a subtle alligator-skin style debossed texture and premium suede uppers.
Last, but definitely not least, there are the 'Plantlife x Diamondlife' socks, which takes the popular Plantlife style sock and combines the infamous weed leaves with Diamond shapes. This is gonna be a popular range, and sold it within minutes on its release in the States, so be quick!