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 BASED OUT OF NEW YORK CITY, REASON IS A CONGLOMERATE OF INNOVATIVE YOUNG DESIGNERS LOOKING TO LEAVE THEIR MARK ON THE FASHION INDUSTRY. REASON USES NOSTALGIC IMAGES TO PORTRAY THE URBAN LIFESTYLE AND CULTURE OF THEIR YOUTH. THEIR DESIGN CONCEPTS ARE CREATED TO ENVOKE A CURIOUS RESPONSE IN THE VIEWER. ALL TEE'S COME IN VIVID COLORS AND ARE HANDSCREEN PRINTED IN LIMITED QUANTITIES ON ONLY THE FINEST 100% COTTON.OVERSIZED, BOLD GRAPHICS AND STATEMENTS ARE THE SIGNATURE LOOK OF THE LABEL. THE PURPOSE OF THE LABEL IS TO FILL A VOID IN MEN'S FASHION SOPHISTICATION AND ALLURE OF HIGH SOCIETY. |
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